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ShelfSight Demand Forecasting

SKU-level forecasts for Northwind Retail that feed replenishment directly — fewer stockouts, less waste, calmer buyers.

  • Retail Analytics
  • Client: Northwind Retail
  • Timeline: 12 weeks
  • Live since 2024
ShelfSight forecasting dashboard in the replenishment team

Overview & Challenge

18,000 SKUs, One Spreadsheet Team

Northwind's buyers forecasted with moving averages in spreadsheets — fine for staples, hopeless for promotions, weather swings and local events. Stockouts ran above 9% in fresh categories while overstock rotted in the back room.

Worse, nobody trusted any single number: every region kept its own side models, so replenishment argued with itself weekly.

Forecast accuracy review on a workstation Buyers reviewing forecast exceptions together

Approach & Solution

One Forecast Everyone Trusts

We unified three years of POS, promotion and weather data into a single hierarchical model — store-SKU forecasts that roll up cleanly to region and chain. Buyers see the number, the drivers behind it, and an override trail.

  • Hierarchical reconciliationStore, region and chain numbers always agree.
  • Promo & weather effectsLift modeled per event type, not guessed.
  • Buyer override loopOverrides logged, measured and fed back into training.
−33%
Stockouts in fresh categories
−19%
Spoilage and markdown waste
400
Stores on one forecast
Daily
Automatic retraining cadence

Related Service

Powered by our Machine Learning practice — forecasting, backtesting and MLOps.

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